Versus Series Books

 

ABOUT THE BOOKS

 

The Versus Series book were born out of the frustration from graphic design agencies dealing with some common misconceptions from clients. These following titles were conceived – just add the question from the client: "What's the difference between...?"

 

• Graphic Design vs Desktop Publishing

​• Brand vs Logo

​• Price vs Value

​• Form vs Function

 

HOW WE HELPED

 

186Red conceived the books, developed the briefs to have them written, contracted copywriters and editors, designed and laid them out. Ultimately, these titles were sold off prior to printing.